Hi, I'm Neil.
I am a passionate Strategic Creative Director with expertise in customer experience and product design, brand strategy, creative direction and technology. With over 16 years of creative agency experience and the last decade in management positions, I have lead and grown multi-disciplinary teams of designers, developers and producers to create numerous award winning campaigns, representing some of the world’s most recognizable brands.
As a hands-on creative for the majority of my career, I am as comfortable on the tools as I am leading a design team to produce stunning work for my clients. I strive to put together creative strategy and brand campaigns that will achieve cut through in market, addressing both the business and creative needs of every brief that comes across my desk. I am channel agnostic, preferring to address each brief with the right solution for the right audience. And with an end to end understanding of brand, from strategy to creative execution, I can effectively create campaigns that resonate in market. With extensive experience in everything from traditional to digital media, shopper marketing and experiential, I’ve worked both client and agency side in FMCG (including alcohol), real estate, retail and pharma.